



The Most Effective Patient Engagement Strategies Begin With Mindset, Not Tactics Many organizations talk about patient engagement. Fewer organizations truly embrace it. Patient engagement is often discussed in the context...

What If Your Recruitment Challenges Were Created Months Before Recruitment Ever Began? When enrollment falls behind projections, sponsors often increase recruitment activity. Additional outreach campaigns are launched. New recruitment vendors...

The Best Recruitment Plans Are Built With Patients, Not Just For Patients Sponsors invest significant time developing recruitment strategies, enrollment projections, site activation plans, and outreach initiatives. Yet many recruitment...
Recruitment Gets the Attention. Retention Determines the Outcome. What happens after a participant enrolls may be more important than how they enrolled in the first place. Many sponsors invest substantial...

Clinical Trial Participation Is About More Than Patient Interest Why do eligible patients decline clinical trial participation even when they are interested in contributing to research? For many sponsors, recruitment...